Kia Canada's Best Ever July Sales Results Helped Raise $165,820 for Special Olympics Canada
November 18 2019, Centennial Auto Group
It was Kia Canada's goal to raise $150,000 for Special Olympics Canada during July 2018, a lofty objective in the lead-up the 2018 Special Olympics Summer Games that ended in Antigonish last week.
Instead, Kia Canada actually raised $165,820, thanks in large part to the company's customers and dealers. $10 from the sale of each vehicle in July - and there were a record 8,101 such vehicles last month - was added to the fundraising effort.
35 athletes from Prince Edward Island participated at the Special Olympics Summer Games last week and earned more than 20 medals.
"Having our best-ever July couldn't have come at a better time," Kia Canada president and COO Ted Lancaster said. July was the kickstarter for Kia Canada's Special Summer Celebration, which continues in August, as a means of increasing awareness and raising funds for Special Olympics Canada.
"Kia Canada has gone above and beyond to show its commitment to Special Olympics as we celebrate our 50th anniversary," says Sharon Bollenbach, Special Olympics Canada CEO. "We are thrilled with this additional $165,820 in funding which will go to support over 45,000 athletes from coast to coast to coast continue to challenge their limits and reach their full potential."
The Sorento, Soul, and Sportage were Kia's top sellers in July, accounting for more than half of the brand's volume last month.
